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In today’s world, eye-catching designs are not the first thing consumers look for in product packaging. They also consider the package’s material, source, and impact on the environment. As a result, eco-friendly packaging materials are taking over and becoming more popular.

With a new year comes new ideas and innovations in the world of packaging design. The consumer packaged goods industry is filled with gorgeous pouches, sachets, bottles, and containers, and they’re always evolving. This might be the year you decide to revamp your packaging or launch a new product — how can you make sure your custom printed packaging is up to par with the big players and fulfills your consumers’ preferences?